AAPL intrinsic value model
Apple Inc. (AAPL) DCF Calculator — Intrinsic Value 2026
Apple designs consumer hardware, software, and services around the iPhone, Mac, iPad, Watch, and a high-margin services ecosystem. A DCF model for Apple is especially sensitive to iPhone replacement cycles, services mix, buybacks, and the durability of premium consumer demand.
Bear growth
+2%
Downside case for slower free-cash-flow compounding.
Base growth
+5%
Starting point for normalized operating cash-flow growth.
Bull growth
+8%
Upside case for stronger execution and margins.
WACC / Terminal
8% / 2.5%
Discount rate and perpetuity growth used as default context.
How to read it
Reading the AAPL intrinsic value output
The base-case fair value is the model's central estimate. If it is meaningfully above the market price, the stock may offer upside; if it is below, the market may already be pricing in stronger cash-flow growth than the model assumes.
The bear and bull cards show valuation dispersion. Wide dispersion means the stock is assumption-sensitive, so investors should be careful about treating a single DCF value as precise.
The sensitivity table is the fastest way to stress-test AAPL. Focus on whether a reasonable WACC and growth range still supports a margin of safety.
FAQ
AAPL DCF calculator questions
What is the intrinsic value of AAPL?+
The intrinsic value of AAPL depends on projected free cash flow, growth, terminal growth, WACC, and shares outstanding. Use the Finlytics AAPL DCF calculator below to compare bear, base, bull, and custom scenarios instead of relying on a single fixed estimate.
Is AAPL undervalued?+
AAPL may look undervalued only if your DCF fair value is above the current market price by a margin of safety. Because DCF outputs are highly sensitive to assumptions, compare multiple cases and stress-test growth and discount-rate inputs before drawing a conclusion.
What assumptions matter most for AAPL DCF analysis?+
For Apple Inc., the biggest DCF drivers are free-cash-flow growth, long-term margins, reinvestment needs, terminal growth, and WACC. The default Finlytics starting point uses 5% base growth, 2.5% terminal growth, and 8% WACC as a research framework.
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